Sunday, August 31, 2008

Orlando Marketing and Advertising Agency Shares Media Resources

ORLANDO, FL (August 15, 2008) – Royall Media (RMI), an advertising agency in Orlando, recently selected SHARES, an international outreach program of the Florida Hospital Foundation, as their non-profit client on a pro-bono basis.

SHARES, was established in 1996 by Dr. Thomas W. McKean, Chairman of the Board; Jack Rogers, Co-Founder and Thomas Werner, former President of Florida Hospital. In 1994 Thomas Werner, then President of Florida Hospital, first began to discuss the idea of organizing these international medical programs totally in-house. It was at this time that SHARES was created as an independent division within the Florida Hospital Foundation, Florida Hospital’s charitable arm. In 1996 SHARES launched its first international mission to Tanzania.

SHARES focuses on delivering hope to needy families and children in selected countries through quality health care, education, and training, by partnering with host country health care providers and volunteers. SHARES has two main divisions. The surgical division focuses in providing cleft lip and palate surgery to needy children in Latin America. A team comprised of skilled health care practitioners provides their services and expertise free of charge to people with little or no economic or health care resources within their countries. While one child in 700 is born with a cleft, it is the fourth most common birth defect and the first most common facial birth defect.

As SHARES’ new agency of record, RMI’s job will be to establish a cohesive brand and begin implementing brand management across all media in effort to increase donations, secure volunteers and raise awareness of the organization’s existence through a public service campaign, public relations and marketing resources.

“We feel honored to be able to give our time to such a worthy cause. SHARES is changing the lives of children from around the world,” Abigail Niebch, Account Executive at RMI, explains.

Along with RMI’s donations, there will be public service space provided from advertising mediums and local corporate donations.

While RMI will be working on SHARES’ website, brochure, and other collateral, several RMI employees will also be going to Mexico on a mission trip with SHARES to collect photography and video for the website and collateral.

A documentary will be assembled while they are in Mexico, which will include interviews of previous surgery recipients and video of the team during their efforts to help the children.

RMI is an Orlando based marketing and advertising agency, and since its inception, the company has made a leap outside of the Orlando limits. Having just won several of the 14th Annual Communicator Awards, RMI is entering the second half of 2008 preparing itself for its upcoming projects.

Monday, August 11, 2008

ORLANDO ADVERTISING AGENCY ACHIEVES DIAMOND STATUS

ORLANDO, FL (August 6, 2008) - The East Orlando Chamber of Commerce (EOCC), a chamber that promotes the growth of the business community in Orlando, has recently become Diamond Partners with Royall Media (RMI), an Orlando based advertising and marketing agency.

To become a Diamond Partner, members must demonstrate the following criteria: a commitment to the community as a whole, sensitivity to the evolving needs of the east Orlando community, a broad perspective in economic development and community enhancement, an interest in and concern for the EOCC and its mission by building a positive business and civic climate, a willingness and the ability to commit time, thought and other resources to the EOCC’s Commerce's affairs.

A Diamond Partner may also become a Trustee of the Chamber. When a vacancy becomes available for a Trustee position, the Board of Directors look to Diamond Partners to fill that vacancy.

The EOCC, which was formed in 1946, is committed to the growth and development of east Orange County’s business community through providing leadership, resources and benefits to community stakeholders.

The EOCC offers different levels of membership including bronze, silver, gold and platinum. Each level of membership has its own benefits and value.

“On behalf of the EOCC, we are very pleased to have Royall Media join us as a Diamond Partner. Will Royall's enthusiasm and professionalism makes this new partnership very exciting!” Annie Winterbottom commented (President of EOCC).

RMI is an Orlando based marketing and advertising agency, and since its inception, the company has made a leap outside of the Orlando limits. Having just won several of the 14th Annual Communicator Awards, RMI is entering the second half of 2008 preparing itself for its upcoming projects.

'We're excited to become a part of the East Orlando Chamber as a Diamond Partner this year and look forward to supporting the organization in as many ways as we can,” says Will Royall (President of RMI).

One of the ways Royall Media is supporting the chamber already is with the creation of a new leads group, in which Will is sponsoring.

For more information on networking in the East Orlando Chamber of Commerce, Will Royall can be reached at 407-401-7479.

CONFERENCE FOR FOOD PROTECTION APPOINTS NEW VICE CHAIRMAN OF COUNCIL II

ORLANDO, FL (August 5, 2008) – Doug Campbell, Vice President of Business Development for Orlando-based Environmental Health Testing (EHT), has been named Vice Chairman of Council II of the Conference for Food Protection (CFP).

Council II is one of three councils in the CFP whose purpose is to deliberate issues that are assigned by the Issue Committee and recommend actions to the Assembly of State Delegates. Council II oversees administration, education and certification for the CFP and has seven committees under its wings including: Program Standards, Inspection Scoring Forms, Food Contact Utensil Barrier Usage, Electronic Reporting and National Voluntary Assessment Information Systems.

According to Environmental Health Testing CEO, Lawrence Lynch, a member of the CFP Manager Certification and Testing Committee, "EHT remains committed to fully participating in the vetting of information and systems that impact food safety. Doug's vast experience in the business of certifying food safety managers, as well as his success as a regulator, make him a perfect candidate to lead this part of the Conference."

The CFP is a nonprofit organization established in 1971 which provides a representative and equitable partnership of regulatory, industry, academia and consumer professionals to identify problems, formulate recommendations and develop practices that promote food safety and consumer protection. The CFP is convened biennially with work being carried on by committees and the Executive Board between these meetings.

Environmental Health Testing specializes in standardized certification test development for the environmental health field. EHT develops, administers and maintains certification programs for leading industry and association clients. EHT's mission is to promote public health and safety by providing excellence in certification, education and support services.

Tuesday, August 05, 2008

ADVERTISING AGENCY BRINGS SMILES TO ORLANDO DENTISTRY

ORLANDO, FL (July 31, 2008) - All About Beautiful Smiles (AABS), a dental practice located in Orlando, has selected their new agency of record, Royall Media, Inc. (RMI). RMI is an Orlando based advertising agency that AABS has hired to assist in the representation of their practice.

Dr. St. Matthew-Daniel, a graduate of the University of Pennsylvania’s School of Dental Medicine, is responsible for AABS’s success.

Following graduation, she completed a residency in Advanced Education in General Dentistry at St. Joseph’s Hospital in Patterson, New Jersey. She has also undergone extensive training in cosmetic dentistry at the NASH Institute in North Carolina and at CARD in Dallas, Texas.

Having been in practice for over nine years, Dr. St. Matthew-Daniel and her staff offer general and advanced cosmetic dental care, and continue to keep up with dental education.

Dr. St. Matthew-Daniel explains, “I want the best for my patients, so I regularly engage in advanced continuing dental education […] I believe I’m an advocate for my patients, it is my responsibility to stay on the cutting edge of dentistry so my patients can benefit from the best that is available.”

While her areas of specialty include cosmetic veneers, smile makeovers and Invisalign, Dr. St. Matthew-Daniel also offers an abundance of other dental procedures such as Zoom, restorative dentistry and crown/bridge work.
Abigail Niebch, one of RMI’s Account Executives says, “We’re very excited about our upcoming projects with Dr. St. Matthew-Daniel. Not only is she delightful to work with, but you can tell she is passionate about her work, which is our favorite type of client!”

RMI is an Orlando-based marketing and advertising agency, and since its inception, the company has made a leap outside of the Orlando limits. Having just won four of the 14th Annual Communicator Awards, RMI is entering the second half of 2008 preparing itself for its upcoming projects with AABS.

Monday, August 04, 2008

NATIONAL REGISTRY OF FOOD SAFETY PROFESSIONALS WINS 2008 PACKAGING SHOWCASE COMPETITION

ORLANDO, FL (July 30, 2008) – This year’s North American Packaging Association's Annual Packaging Competition winner in the Educational and Marketing Materials Category has been announced: The National Registry of Food Safety Professionals’ Sales and Marketing Kit manufactured by Columbus Paperbox in Columbus, Ohio.

This competition, which involved fifty-seven rigid box and folding carton industry firms from around the world, was held in conjunction with Packaging Strategies and its Sustainable Package Design Workshop. This competition provides the North American paperboard-packaging industry with the opportunity to showcase its most innovative and distinctive designs produced over the past year.

The winning design, which has attracted the interest of packaging professionals due to its educational purpose, was a CD kit that provided all the information needed about the National Registry plus everything essential to partake in their services. The kit included a summary of the CD's contents, along with a briefing of the National Registry itself.

The National Registry of Food Safety Professionals is one of the country’s largest accredited food safety manager certification programs and is part of Orlando-based Environmental Health Testing, a certification development and management company for the environmental health field.

ENVIRONMENTAL HEALTH TESTING SECURES NEW CHIEF OPERATING OFFICER

ORLANDO, FL (July 30, 2008) – Environmental Health Testing (EHT), a certification management company, recently hired Jeff Belmont, formerly with Aramark, as their new Chief Operating Officer to support the triple-digit growth the company has experienced in the last few years.

Belmont has expansive and diversified experience with upscale dining, catering and casual and quick service restaurants. He has worked for such companies as the Wolfgang Puck Food Company and the Walt Disney World Company. His knowledge of the food industry is essential in supporting EHT’s largest certification program: National Registry of Food Safety Professionals’ Certified Food Safety Manager.

Lawrence Lynch, president of Environmental Health Testing explains, "I am thrilled that we were able to find a fellow Disney alum to help us guide EHT and its related companies. We have experienced triple-digit growth over the past four years and bringing a talented chief operating officer like Jeff on board will ensure the continuation of that growth trend for years to come.”

As the Assistant Director of Food and Beverage for Boca Raton Resort and Club, Belmont developed the Quality Assurance program, implemented computerized staff planning and labor and developed and implemented seasonal menus for their five-star restaurant. His responsibilities as Food and Beverage Operations Manager at the Walt Disney World Company included the execution of company initiatives, menu development, guest service, guest/cast satisfaction and budgets and financial performance.

During his time as Director of Food and Beverage at Mahogany Run Golf & Tennis Resort, Jeff Belmont developed the Old Stone Farm House into a mobile four-star restaurant and implemented the Golf Course Food and Beverage program.

Environmental Health Testing specializes in standardized certification test development for the environmental health field. EHT develops, administers and maintains certification programs for leading industry and association clients. EHT's mission is to promote public health and safety by providing excellence in certification, education and support services.

For more information contact Jeff Belmont at (407) 352-3635